유용생물자원을 이용한 천연염료의 개발 및 문화상품전개 -함평나비축제를 위한 관광기념품 개발에 관한 연구중심으로-
Development of Natural Dyeing Pigments and Culture Goods with Useful Biological Resources -Research on Development of Tourist Souvenirs for Hampyeong Butterfly Festival-
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Abstract
terfly Festival, using natural dyeing product, the specialty of Namdo region. Results of market survey of tourist souvenirsfor Hampyeong Butterfly festival showed that souvenirs of butterfly design sold in market which were not discriminatedfrom that of general products and locality or characteristic of the region could not be exhibited. Acording to the resultsof market survey, design of souvenirs of Hampyeong Butterfly Festival is as follows; Butterfly pattern of hinge and Dan-gcho patern are developed to graphic motive of modern sense with traditional beauty to make design which can be con-sumed by modern consumers in their actual life and then proper pattern is planned by combining, repeating anddisassembling them. Such a pattern is applied to souvenirs like T-shirts, necktie and scarf to make tourists feel identityvisual factor could be extracted from Korean cultural heritages suitable to concept of local festivals and it is consideredthat ways of commercialization and development of traditional pattern suitable to consumers’ demands can be suggested.
참고문헌 (17)
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