본문 바로가기
KERD
논문KCI 등재

기술 창업자와 창업 조력자 간 창업 성공요인의 인식차이에 관한 연구

Study on the Perception Gap between Technology Based Entrepreneurs and Startup Facilitators about Success Factors for Startup

길운규|김서균|심용호
한국벤처창업학회 (The Korean Society of Business Venturing)|2015.04|벤처창업연구 (Asia-Pacific Journal of Business Venturing and Entrepreneurship)|제10권 제2호|pp. 43-57|DOI 10.16972/apjbve.10.2.201504.43

0

조회

0

다운로드

18

인용

0

참고문헌

키워드

Policy priorityANP(Analytic Network Process)정책 우선순위기술창업창업 성공요인창업 지원창업 조력자Technology based srartupsSuccess factors for startupStartup assistance

초록

현 정부는 경제성장 및 일자리 창출을 위해 창조경제 정책을 제시하고, 창조경제 실현의 핵심을 기술창업으로 천명하여 지원을 아끼지 않고 있다. 기술창업 지원의 효율성을 극대화하기 위해서는 기술 창업자와 창업 조력자가 생각하는 창업 성공요인의 인식차이를 분석하여 제한된 자원을 효율적으로 활용해야 한다. 따라서 본 연구에서는 기술 창업자와 창업 조력자가 인식하는 창업 성공요인의 공통점과 차이점을 분석했다. 이를 위해 선행 연구를 통해 분석된 창업 성공요인을 크게 1) 창업자의 특성, 2) 창업 전략, 3) 조직의 특성, 4) 창업 환경으로 분류하여 기술창업 기업의 CEO와 출연(연)에서 중소‧벤처기업을 지원하고 있는 연구원을 대상으로 설문조사를 실시하였다. 설문을 바탕으로 ANP 방법론을 활용하여 두 집단 간 창업 성공요인에 대한 우선순위와 인식의 차이를 분석하였다. 분석 결과, 창업 성공을 위해 기술 창업자는 `조직의 인력구성 및 전문성`을, 창업 조력자는 `자금조달 전략`을 가장 중요한 변수로 선택하였다. 두 집단 모두 창업 전략의 중요성을 높이 평가하였고, 창업 환경은 상대적으로 낮은 중요도로 평가했다는 공통점을 가졌다. 반면 창업자의 특성과 조직의 특성에 대해 두 집단이 평가하는 상대적 중요도는 상이하였다. 본 연구는 창업 성공요인의 우선순위에 대한 기술 창업자와 창업 조력자 간 정성적인 인식차이를 정량적으로 분석했다는데 의의가 있고, 향후 관련 정책 수립 시 실용적으로 활용될 수 있다.

Abstract

All countries of the world are promoting the creative economy policy to overcome the global economic crisis. Korean government enforces the creative economy policy for the economic growth and job creation. Especially, Technology based startup is actively supported to realize the creative economy. To maximize the efficiency of supporting start-ups, we have to analyze a perception gap of the startup success factors between technology based entrepreneur and startup facilitator. Through the analysis, the supporting policy of startup utilized efficiently the limited resources is necessary. So, the purpose of this study is analysis the difference of the startup success factors which technology based entrepreneur and startup facilitator recognize. To analysis, the start-up success factors derived from previous studies were categorized them as 1) characteristics of the founder, 2) start-up strategy, 3) characteristics of the organization, and 4) start-up environment. Also, The CEO of technology based start-ups and the researcher in national research institute to support SMEs were surveyed. Then, Survey was analyzed by utilizing the ANP methodology to priority derivation of start-up success factors. Result of analysis, Technology Based Entrepreneur was determined that ‘composition and expertise of organization’ is most important factor for success of startup. On the other hand, Startup facilitator was determined that ‘financing strategy of organization’ is most important factor for success of startup. Both groups are recognized as important strategy. And start-up environment is recognized as a relatively unimportant. On the other hand, the importance which two groups evaluate about characteristics of entrepreneur and characteristics of organization was different. This study has a academic significance to analyze the priority of the startup success factors between technology based entrepreneur and startup facilitator. Also, It can be utilized practical guideline when policy making about technology based startup.

참고문헌 (52)

  1. Baum, J. R., "The Resource and Sustained Competitive Advantage", Journal of Management, 17, pp.99~120 (1995)
  2. Bailetti, T., "Technology Entrepreneurship: Overview, Definition, and Distinctive Aspects", Technology Innovation Management Review, 55, pp.5~12 (2012)
  3. Biggadike, R. E., "The Risky Business of Diversification", Harvard Business Review, 3, pp.23~41 (2000)
  4. 빈봉식, "小商工人 創業의 成功要因에 관한 實證的 硏究", 중소기업연구, 24(3), pp.6~158 (2002), 한국중소기업학회
  5. Cho, H. K., "An Empirical Study on the Success Factors of Small and Medium-Sized Ventures at Local Level,", Region Development Society, 9(1), pp.161~187 (2009)
  6. Cho, H. K., "Organization Culture to Innovation and Performance of Company", The HRD Review, 63 (2013)
  7. Cho, H. R., "An Exploratory Study on the Effect Factor about Performance of Venture", International Management, 7, pp.43~56 (1990)
  8. Cho, H. R., "(The)relationship between entrepreneurial characteristics, product innovativeness and venture firm performance", Ph. D, Korea Advanced Institute of Science and Technology, pp.1994
  9. Choi, M. K., "An Exploratory Study on the Critical Success Factors of Korean Entrepreneurial Business Ventures", Business management review, 33(1), pp.251~278 (2000)
  10. Cooper, A. C., "Strategies of High Performance New and Small Firms: A Reexamination of the Niche Concept", Journal of Business Venturing, 1, pp.247~260 (1986)
  11. Gil, W. G., "Literature Research for Deduction of Success Factor of Technology Start-up, Korea Technology Innovation Society Conference", 2014 Fall Symposium of Korea Technology Innovation Society Conference (2014)
  12. Ha, K. S., "Change and evaluation of Korea entrepreneurship policy" (2013), Korea Institute of Startup & Entrepreneurship Development
  13. Han, J. H., "An Exploratory Study on the Concept about Corporate transparency for Venture and the Factor of Determination.", Korean Academic Society of Business Adiministration conference, 1999 Summer Symposium of Korea Academic Society of Business Administration conference (1999), Inspiring Insight in Business Society
  14. The effectiveness analysis that and start-up affects to the economic growth and job creation, "Huh, S.", Korea Institute of Startup &Entrepreneurship Development, Small and Medium Business Administration, ~ (2012)
  15. Jung, S. H., "An Exploratory Study on Success Factors in Small Business Startups", Entrepreneurship and Venture, 4(2), pp.3~29 (2001)
  16. Kaplan, R. S., "The Balanced Scorecard-Measures That Drive Performance", Harvard usiness Review, 70(1), pp.71~80 (1992)
  17. 김춘근, "기술창업기업 초기 성과에 미치는 영향요인 분석- 청년창업사관학교 졸업 기업을 대상으로 -", 기업경영연구, 21(5), pp.63~86 (2014), 한국기업경영학회
  18. Kim, D. H., "A Survey on the Obstacles of Technology-based Startups", Asia-Pacific journal of business and venturing and Entrepreneurship, 4(1), pp.67~88 (2009)
  19. Kim, J. H., "A Case Studies on Successful Factors of Innovation type SMEs", 석사, pp.2008
  20. Suggestions for Promoting Local Location and Job Creation through Technology-based Start-ups, "Kim, J. H.", Korea Evaluation Institute of Industrial Technology, ~ (2014)
  21. Kim, K., "The Impact of Venture Strategy, Industry Structure and Entrepreneur on Venture Performance", Entrepreneurship and Venture, 2(1), pp.51~75 (1999)
  22. 김수현, "청년창업자의 기업가정신과 내적 통제소재가 창업성공 가능성에 미치는 영향", 한국산학기술학회논문지, 14(6), pp.2677~2687 (2013), 한국산학기술학회
  23. Kim, W. M, "A Study of Success Factors in Small High-Tech Firms", Korea Journal of Business Administration, 20, pp.103~127 (1999)
  24. 김양민, "최초의 자산: 창업자의 특성이 신생기업에 미치는 영향", 전략경영연구, 16(2), pp.1~22 (2013), 한국전략경영학회
  25. Analysis of Factors Affecting University`s Technology-based Startups and Supporting Policy, "Kim, Y. J.", Korea Institute S&T Evaluation & Planning, ~ (2014)
  26. 권미영, "기업가, 기술 및 네트워크 특성이 기술창업기업의 성과에 미치는 영향", 벤처창업연구, 7(1), pp.7~18 (2012), 한국벤처창업학회
  27. 이병헌, "연구기반 스핀오프의 성장 과정 및 성공요인에 관한 사례연구 - (주)아이센스 사례 -", Korea Business Review, 13(1), pp.55~78 (2009), 한국경영학회
  28. Lee, J. W., "A Sense of Community and Implementation of Competitive Strategies : A Hypothesis Generation", Journal of Economics and Business Administration Research, 21(1), pp.1~9 (1996)
  29. Lee, J. W., "Successful Entrepreneurs' View = Success Factors of High-Tech Ventures", The Asia Pacific journal of Small Business, 23(4), pp.23~49 (2001)
  30. An Exploratory Study on Characteristic of Successful Venture Company, "Lee, J. W.", Korea Academy of Management, 452~482 (1998)
  31. 이신남, "기업가정신(entrepreneurship)이 회계교육 및 창업의도에 미치는 영향에 관한 연구", 회계연구, 19(3), pp.171~190 (2014), 대한회계학회
  32. Lee, Y. D., "for Enhancing International Competitiveness of Software Start-up Companies through the Analysis of Success Factor", Korea Technology Innovation Society Conference, 1998 Spring Symposium of Korea Technology Innovation Society Conference (1998)
  33. Lee, Y. J., "Strategies for Activation of Start-up in Era of Creative Economy", Science and Technology Policy, 23(2), pp.10~21 (2013)
  34. MacMillan, I. C., "Criteria Distinguishing Unsuccessful Ventures in the Venture Screening Process", Journal of Business Venturing, 2, pp.123~137 (1987)
  35. McClelland, D. C., "The Achieving Society" (1961), Van Nostrand
  36. 나중덕, "여성창업기업의 환경 및 경영자의 특성, 협력활동이 성과에 미치는 영향", 중소기업연구, 26(1), pp.175~202 (2004), 한국중소기업학회
  37. Park, E. K., "(An) ANP Study on the Weight of Pre-Qualification to the Military Construction", 석사, pp.2003
  38. Park, H., "A Study of Way of Multi-Standard Analysis for the Preliminary Feasibility Study" (2000), Korea Development Institute
  39. Park, J. S., "The Start-up Success Factors and Lessons of University of U. S. A" (2013), Korea Small Business Institute
  40. Park, T., "Research on Youth Start-ups in Knowledge and Technology Industries" (2010), Korea Research Institute for Vocational Education Training
  41. Park, Y. B., "An Exploratory Study on the Determinants of Management Performance to Venture Business", Entrepreneurship and Venture, 4(1), pp.3~34 (2001)
  42. Porter, M. E., "The Competitive Advantage of Nations" (1990), Free Press
  43. Sandberg, W. R., "Improving New Venture Performance : The Role of Strategy, Industry Structure and the Entrepreneur", Journal of Business Venturing, 2(1), pp.817~832 (1987)
  44. Sexton, D., "The Entrepreneur: A Capable Executive and More", Journal of Business Venturing, 1, pp.129~140 (1985)
  45. 신유섭, "IT 창업 기업의 창업 성공 요인에 대한 연구", 한국산학기술학회논문지, 11(7), pp.2371~2385 (2010), 한국산학기술학회
  46. Song, J. G., "Changing strategies for business innovation and the implication for S&T policy" (2002), Science and Technology Policy Institute
  47. Song, W. J., "A Probit Analysis Augmented by Case Studies of Interviews = Determinants of Success of New Technology-based firms and Innovation Policy" (1998), Science and Technology Policy Institute
  48. Stuart R. W., "Start-up Venture : Toward the Prediction of Initial Success", Journal of Business Venturing, 2(3), pp.215~230 (1987)
  49. Tomas L. Satty, "The Analytic Hierarchy Process -What it is and how it is used", Mathematical Modelling, 9, pp.161~176 (1987)
  50. Tsui, W., "Effects of Strategy and Environment on Corporate Venture Success in Industrial Markets", Journal of Business Venturing, 6, pp.9~28 (1991)
  51. Watson, K., "Small Business Start-Ups : Success Factors and Support Implications", International Journal of Entrepreneurial Behavior & Research, 4(3), pp.217~238 (1998)
  52. Yun, J. R., "An Empirical Research on Successful Factor of Venture Business", Korean Business review, 1(1), pp.39~67 (2008)

관련 논문AI추천

중소·벤처기업의 창업 성공요인에 대한 상대적 중요도 분석이설빈한국벤처창업학회 · 벤처창업연구2017 · 제12권 제3호예비창업자와 성공한 창업자의 기업가정신 요인별 상대적중요도 분석이도경, 홍종의한국창업학회 · 한국창업학회지2025 · 제20권 제5호기술창업 장애요인 실태조사김홍, 김대호한국벤처창업학회 · 벤처창업연구2009 · 제4권 제1호예비 청년창업가들의 핵심성공요인 인식에 대한 탐색적 연구박상문, 방중혁, 신중경한국벤처창업학회 · 벤처창업연구2014 · 제9권 제5호창업기업의 성장단계별 성공요인 연구: ERIS모델을 중심으로고경선, 남정민한국벤처창업학회 · 벤처창업연구2023 · 제18권 제6호민간주도형 기술창업지원 팁스(TIPS) 투자의사 결정요인에 관한 연구고병기, 김다혜, 박솔잎, 성창수한국벤처창업학회 · 벤처창업연구2022 · 제17권 제5호

이 간행물의 다른 논문 (12건)

중소제조기업의 수출 비중과 지식탐색 활동 간의 관계박상문, 정예림, 김선영, 최윤정pp. 1-10경영자와 조직구성원의 의지가 혁신활동성과에 미치는 영향에 관한 연구구일섭, 김태성pp. 11-16The Mediating Effect of Corporate Reputation between the Organizational Slack and Corporate Performance in Venture SMEs배호영pp. 17-25지배적 디자인 경쟁 환경에서 벤처기업의 업종별 기회포착 전략에 관한 연구: 하드웨어와 소프트웨어 산업 비교를 중심으로문지용, 고영희pp. 27-42서비스요인이 재이용의도에 미치는 영향 : 급식만족도의 매개효과를 중심으로김윤희, 하규수pp. 59-67
원문 보기