논문KCI 등재
Current Trends in Chinese Fashion Markets-Characteristics of Chinese Fashion Markets and Launching Strategies to Success-
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Abstract
In the face of trade opportunity of Chinese reformation and opening and the future largest singlemarket, global or multinational companies and Korean, Japanese, Chinese, Hong Kongs and Taiwanscompanies will go all out to catch hold of one quotient. One trading war is about to start for funds,elitists, technique, and management in China now.It might be difficult to get profits in Chinese markets. However, risks can bring challenges, andcompetition can make progress. Its time to prepare for the challenges in the golden opportunity laid infront of us all.
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중국 방직복장산업의 현황과 전망Dongsheng Chen한국의류산업학회 · 한국의류산업학회지2005 · 제7권 제3호The Research on Strategy of Clothing Product for the Women of 20s in Peking of China구아름, 손희순한국패션비즈니스학회 · 패션 비즈니스2003 · 제7권 제3호중국 상해 패션 시장의 특성과 한국 패션 브랜드의 경쟁력 분석김현수, 이연희, 이지연복식문화학회 · 복식문화연구2017 · 제25권 제2호A Study on the Brand Characteristics According to Trends in the Children's Apparel Market한경희한국패션비즈니스학회 · 패션 비즈니스2005 · 제9권 제6호중국 상품유통업의 발전추이에 따른 한국 소매업의 중국진출전략정현립, 황춘화한국상품학회 · 상품학연구2004 · 제31호中國마켓에서 男性消費者의 衣服쇼핑 性向에 따른 消費者意識硏究임순, 손희순, 신상무, 최경희한국패션비즈니스학회 · 패션 비즈니스2003 · 제7권 제4호
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