여고생의 패스트패션 태도 유형에 따른 자의식과 화장행동
Self-consciousness, and Make-up Behavior according to Attitude toward Fast Fashion Typology of High School Girls
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초록
The purpose of this study is to classify the attitudes toward fast fashion into groupsand analyze the differences of the self-consciousness, and make-up behavior by groups. Questionnaires are being administered from 179 high school girls living in Deagumetropolitan City. Frequency, factor analysis, reliability analysis, cluster analysis, ANOVA,Duncant-test, and χ2-test are all used for data analysis. Our findings are as follows. Theattitude toward fast fashion shows a significant correlation with the sub-variableself-consciousness and make-up behavior. Attitude toward fast fashion is beingcategorized into convenience focus, fashion focus, design focus, and season focus. Self-consciousness is social self-consciousness, social anxiety, private self-consciousness,and private anxiety. Make-up behavior is positive effect, fashion leader, and conformity. Attitude toward fast fashion is classified into three groups: disposability, fashionability, andlow interest of fashion. The groups show a significant difference in the self-consciousness,and make-up behavior. Groups display no distinctions between the sub-variables in theactual conditions of cosmetics such as a first time for make-up and frequence of visit.
Abstract
The purpose of this study is to classify the attitudes toward fast fashion into groupsand analyze the differences of the self-consciousness, and make-up behavior by groups. Questionnaires are being administered from 179 high school girls living in Deagumetropolitan City. Frequency, factor analysis, reliability analysis, cluster analysis, ANOVA,Duncant-test, and χ2-test are all used for data analysis. Our findings are as follows. Theattitude toward fast fashion shows a significant correlation with the sub-variableself-consciousness and make-up behavior. Attitude toward fast fashion is beingcategorized into convenience focus, fashion focus, design focus, and season focus. Self-consciousness is social self-consciousness, social anxiety, private self-consciousness,and private anxiety. Make-up behavior is positive effect, fashion leader, and conformity. Attitude toward fast fashion is classified into three groups: disposability, fashionability, andlow interest of fashion. The groups show a significant difference in the self-consciousness,and make-up behavior. Groups display no distinctions between the sub-variables in theactual conditions of cosmetics such as a first time for make-up and frequence of visit.
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