사용자 중심 디자인 프로세스 현황분석 및 개선방안 연구

Abstract

Companies are pursuing consumer-oriented marketing strategies to reasonable and efficient consumer responses, It is necessary to switch from a planning stage to a development to a user-centered thinking that can present an integrated proposal. To that end, this study discusses the theoretical consideration of the design process and the concept of the user-centered design process, and establishes the integrated design process stage through case analysis. This study selected six overseas companies specialized in design and analyzed each process step by step. Based on this, stepwise process defined was classified into medical device, furniture, product, UI, selected by the Red Dot Design Award from 2009 to 2017, which is one of the three major design awards in the world. Then the step-by-step product process and core process steps were compared and analyzed. The research results were defined as five steps in the order of observation·investigation →analysis → concept·strategy plan→ visualization → new product announcement and user evaluation. And specific consumer observations and analysis steps were confirmed as key process steps. In the stage of new product announcement and user evaluation, the reaction and experience of all contact points between user and product are analyzed, so that user - oriented design process can be developed more systematically. The purpose of this study is to propose design process guidelines. And it was important to analyze the user-centered design process status needed in the design process and establish an integrated design process stage.