벤처기업의 오픈이노베이션 : 외부 지식 탐색 전략과 한국 제조업의 혁신성과
Open Innovation in Venture Firms : the Impact of External Search Strategy on Innovation Performance of Korean Manufacturing Firms
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본 연구에서는 기업의 외부 지식 탐색 전략과 혁신활동 성과의 관계를 규명하였다. 광범위하고(external search breadth) 심도 있는(external search depth) 외부 지식 탐색 전략이 제품혁신에 긍정적인 효과가 있다는 것을 밝힌 기존 연구를 확장하여, 혁신의 또 다른 중요 유형인 공정혁신과 조직혁신에 미치는 영향을 함께 살펴보았다. 특히, 외부 지식 탐색 전략이 혁신에 어떠한 영향을 미치는가를 벤처기업과 비벤처기업으로 구분하여 한국 기술혁신조사(KIS) 2010년 제조부문 자료를 사용해 실증적으로 분석하였다. 비벤처기업의 경우 광범위한 외부 지식 탐색과 심도 있는 외부 지식 탐색은 제품, 공정, 조직혁신활동 성과에 모두 긍정적 영향을 미치는 것으로 분석되었다. 반면 두 가지 외부 지식 탐색은 벤처기업의 조직혁신활동 성과에는 긍정적인 영향을 미쳤으나, 제품혁신과 공정혁신활동 성과에 있어서는 심도 있는 외부 지식 탐색만이 긍정적 영향을 미친다는 결론을 도출하였다.
Abstract
This study examines the relationship between firms’ external search strategy and their innovation performance. In addition to revisiting the relationship between open search strategy and product innovation, we further extend the impact of use of external knowledge sources to process and organizational innovation. Using the 2010 Korean Innovation Survey (KIS) of manufacturing firms, we report that on average, venture firms search more widely (external search breadth) and deeply (external search depth) across a variety of external search channels than non-venture firms. We then further explore the impact of venture and non-venture firms’ use of external search strategies on innovation performance. We find that both searching widely and deeply increase the likelihood of non-venture firm’s successes in product, process and organizational innovation. Similar results can be found for the venture firm’s success in organizational innovation. However, only searching deeply increases the likelihood of venture firms’ success in product and process innovation.
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